Money Talk
Strange things happen in a recession
“In prosperity, our friends know us; in adversity, we know our friends.” John Churton Collins Strange things happen in a recession. Yes for many it’s hard. Businesses are squeezed. Jobs are lost. Money is tight. People feel the pressure in all sorts of ways – business and personal. But also stuff happens that gives us [...]
Stop wasting money on Marketing. The Eight Ways to Stop – revisited
Last year I was asked to do a presentation at an IBM Partner seminar on “something topical in marketing”. Great, I thought – thanks for the opportunity to die in front of one of my main target markets – who were probably expecting yet another one of those ‘we’re the greatest agency’ pitches that they’ve all heard before. So I decided to be a bit more radical, under the banner: “Stop Wasting Money on Marketing”.
Accreditations and Training Strategy pays dividends
We have always placed great stead in delivering the highest level of talent we can in our front line people and to keep abreast of growth we have had to accelerate our programme of training and cross-training in many key IT solutions areas – with the help of our clients as well of course.
Back to school…
There’s still money and opportunity in the Education Sector …if you know where to look.. When I started University, programming meant generating punch-cards that we then packaged up and sent to the Manchester Computing Centre – which apparently housed the only computer in the country, other than the Enigma Machine, capable of decoding my work. [...]
